As the new year approaches, you've probably thought of goals and plans to move the needle further along for your business: new services you want to offer, new products to showcase, or how to increase the quality and quantity of your wedding bookings.
In my nine years in the wedding industry, I've noticed the same issue over and over:
Wedding pros know their craft well, but don't always know how to properly market their business to their ideal client.
The clients we work with have been successful with your wedding business thus far, but they also know that they could be doing more to stand out in their category.
You know your website needs to be updated.
You know your social media accounts could be more authentic and intentional.
You know you need to blog more (because SEO will always be important).
You also know that you don't fully understand marketing; therefore you don't make time for it, which means your online presence goes stale, and you don't stand out from your competition or speak to your ideal client.
So how will this year's marketing plan different from year's past?
The truth is you probably don't know.
And that's where Married to Marketing can help.
Married to Marketing is the marketing consulting division of Marry Me Tampa Bay. We help wedding professionals create a marketing strategy designed to target their ideal couple, determine the best way to implement it, and brainstorm tactics to increase leads and bookings.
Want to learn more?
Schedule Your Complimentary 15-minute Marketing Meeting
How it Works:
We meet online video or phone for 45-minutes to discuss your marketing challenges and solutions. This keeps you accountable and ensures that your business' marketing plan is a priority.
You can also use this time to train you and your staff on the latest social media techniques, blogging best practices, and other marketing skills.
Services Offered:
CREATING A MARKETING STRATEGY
Defining special goals and how to achieve those using specific marketing tactics
IDENTIFYING YOUR IDEAL CLIENT
Honing in on your ideal couple to ensure the messaging is consistent and on-brand on your website, social, and print materials.
EVALUATING YOUR SALES FUNNEL
Reviewing how you communicate and follow up with leads to maximize your booking rate
WEBSITE AESTHETIC GUIDANCE
Providing feedback on the overall look and feel of your website, including visual appearance, flow, photo selection, sales copy, and effective calls-to-action to generate more leads exactly how to pull everything together to maximize efficiency and effectiveness.
INSTAGRAM FEED AESTHETIC GUIDANCE
Providing feedback on Instagram feed photo selection and consistency.
INSTAGRAM STORIES TUTORIALS
Teaching you how to effectively use Instagram Stories to showcase your work, personality, expertise and increase engagement and leads
COPYWRITING
Reviewing your current website, sales emails, and social media language to increase its effectiveness to increase leads
Exceed your sales goals in 2022.
Schedule Your Complimentary 15-minute Marketing Meeting
Investment:
- 45-minute live, online marketing consultations
1-4 meeting bundle: $125/session
5-9 meeting bundle: $115/session
10+ meeting bundle: $100/session
Includes:
- Post-meeting email support
- Instructional videos